Meet Sammy

He makes it easy and fun to talk to and teach kids about great money habits!

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Sammy Rabbit looking back

Learning with Sammy is fun!

Sammy's Big Dream held up by kids at Malabar Elementary School

For parents, teachers, community and youth leaders

Kids like Sammy. Parents and Teachers like and trust him too. Check out his free and low cost financial literacy resources. Teach a great money habit today. Empower a child and family forever!

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Krista Cavalieri with Sammy's Big Dream on Goodmorning Ohio

For professionals, businesses, and non-profits

Everyone wins with Sammy! Families, schools, communities, clients get educational resources and experiences that engage and empower kids. You create and deepen relationships, receive recognition and brand exposure, and contribute to a social enterprise with a vital mission.

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Get in the Habit!

Sing, dance, learn personal finance!

Sammy has a ton of toe tapping tunes kids love! It's all a part of his unique and infectious financial literacy experience.

Get in the Habit!
Get in the Habit!
Big Ol' Dream
Big Ol' Dream
S-A-V-E
S-A-V-E

Sammy Rabbit Live!

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Sammy Spotlights

Inspiring stories of leaders who use Sammy resources to talk to and teach kids about great money habits, big dreams, and essential skills that build the foundation for a lifetime of success. Read more.

Amy Vetrone donates Sammy's Big Dream to classroom
Amy Vetrone

Amy Vetrone

Amy gifted a classroom at St. John Lutheran School in Berlin, Wisconsin with a set of Read & Color Bundles. She also led them in a Dream Big Financial Education experience. Read about her experience.
Patrina Dixon reads Sammy's Big Dream to kids
Patrina Dixon

Patrina Dixon

Patrina partnered with United Way to lead a Dream Big Financial Education experience at a local elementary school. She donated Sammy’s Big Dream story books to the class of students. Read about her first experience and her second experience.