Become a City Sponsor. Help Kids Start the Coming School Year Strong
It's on! Sammy Rabbit invites you to sponsor our high-impact Back-to-School Initiative. With sponsorship options tailored to every budget—including our special, value-packed "City" Sponsorship—the inclusive initiative provides everyone an opportunity to participate and amplify both their impact as well as the initiative’s success.
The mission is twofold:
Deliver engaging financial education resources to children and families in 50+ cities nationwide.
Increase awareness on the importance of early-age and family financial literacy.
Together, let's equip parents, teachers, and community organizations with powerful tools that educate, encourage, and empower kids. By building essential money habits early, children are better prepared to create bright futures and turn their dreams into reality!
Act Now! Sponsor deadline: July 15
Why Sponsor?
Parents, schools, and community enterprises need assistance teaching kids about money, especially children in lower income households and underserved communities. Teaching children financial skills early empowers them to achieve their dreams and build lasting financial wellness. Your support today means brighter futures tomorrow!
Did You Know
Youth financial confidence is alarmingly low, with 74% lacking basic knowledge. Given only 35 states require financial education, CRA-regulated banks, credit unions, community enterprises, and leaders have a critical opportunity to drive measurable improvements in future financial health. Additionally, by supporting financial literacy strategies targeting children and their families in low- and moderate-income communities, banks and credit unions can make a tangible difference under the Community Reinvestment Act.
Your Impact Matters!
Last year, Sammy Rabbit sponsors impacted thousands of children and families nationwide through initiatives like this one. With your support, we can expand our reach even further!
Check out the index of links below to explore our collaborative Sammy initiatives.
Real Stories, Real Results
"...A few months passed, and my son Chance and I kept talking about money. Then something really cool happened. It was a Saturday morning. Chance was taking a shower, and I heard screams. They weren't screams of pain — something else was happening. I went to the bathroom to see what was going on. To my surprise, as I opened the door, I heard Chance belting out an AC/DC rock version of one Sammy Rabbit’s signature songs, “S-A-V-E.”
— Nick Bradfield, Parent
The Featured $1,000 City Sponsorship!
You receive:
250 Special Edition Sammy's Big Dream Read and Color Activity Books – You may distribute the books as you determine best. Discover more about the featured book in FAQ #1 below.
250 Premium Sammy Money School Memberships – Each membership provides recipients with 24/7 access to one year of online financial education resources—keeping children and families learning, growing, and thriving. You may distribute the memberships however you prefer—on their own or bundled with the books.
Prominent Recognition
Print Recognition on Books: Your organization’s name and website URL will be prominently featured in the "City Sponsor" section of the Sponsor Directory, included in every printed book distributed through this initiative.
Print Recognition on Money School Gift Coupons: You’ll receive a co-branded digital gift certificate you can print or share online to award the memberships.
Dedicated Blog Spotlight: You will receive a dedicated, featured blog post on SammyRabbit.com, highlighting your organization as a valued "City Sponsor." The post will include a backlink to your preferred website.
Social Media Highlight: Your sponsorship will be showcased in at least one LinkedIn post featuring a custom-designed image with your organization's name and/or logo.
Customizable Branding Opportunity: You have the option to personalize the books you receive by placing your own branded sticker or label on the back cover.
Note: Scroll down to view samples resources and treatments.
Sponsorship Levels for Every Budget
If $1,000 doesn’t fit your budget, no worries! We offer multiple sponsorship levels to ensure everyone can participate and contribute:
Benefit | $100 Sponsor | $250 Sponsor | $500 Sponsor | $1,000 Sponsor |
|---|---|---|---|---|
Special Edition Sammy Books | 10 | 30 | 75 | 250 |
Premium Money School Memberships | 10 | 30 | 75 | 250 |
Recognition: Sponsor Directory | N/A | Yes | Yes | Yes |
Recognition: Membership Coupons | Yes | Yes | Yes | Yes |
Recognition: Dedicated Blog | N/A | N/A | N/A | Yes |
Recognition: Social Media | N/A | N/A | Yes | Yes |
Recognition: Optional Label on Book | Yes | Yes | Yes | Yes |
Premier Sponsorships
Looking for an even bigger impact? Expanded sponsorship opportunities are available from $2,500 and up. Contact us for details.
Ready to Sponsor? Here's How:
Email us now: contact@sammyRabbit.com
Subject: YES! I want to Sponsor
Or, quickly reach out through our easy online contact form → on our Website!
Tight Budget? No Problem - Here's How You Can Still Participate
Since our inception in 2001, we’ve been committed to making quality financial education available and accessible to everyone—regardless of budget.
If funding is limited but your passion for empowering kids is strong, we’ve got great news: there’s a completely FREE way to get involved!
Our new monthly program lets you tap into Sammy’s one-of-a-kind collection of money songs and deliver two co-branded financial education activities each month to the communities and networks you serve. It’s a simple, zero-cost way to champion a powerful cause and make a real difference.
Interested? Let us know—we’ll show you how to get started!
FAQs
About Sammy's Big Dream Read and Color Story Activity Book
Sammy's Big Dream is perfect for children ages 7 and up, or grades 2 and up.This unique interactive story activity book allows children to both read and color the story, giving them multiple ways to engage with and absorb the important lessons it offers.
Sammy's Big Dream is an inspiring children’s story that follows Sammy Rabbit, a young bunny with a big dream: to ride the world’s first outer space roller coaster. To achieve his dream, Sammy embarks on a journey of earning, saving, and making smart financial choices.
Through his adventure, children learn valuable lessons about setting goals, creating plans, and developing good money habits.
About the Money School
Description of Premium Money School memberships
Example of Blogs
When will the books be delivered?
Books will be delivered to sponsors in late August 2025—just in time for the back-to-school season.How many total books will be printed?
A minimum of 5,000 books will be printed, with a target goal of 25,000. Let's reach and exceed the target goal!!!Can sponsors order more books or memberships?
Yes! Sponsors may purchase additional Sammy Books and Premium Money School Memberships at a discounted rate.About Team Sammy
Experience - Track Record
Sammy Financial Education Menu
View Resources
Explore visual examples of Sammy Rabbit’s unique, high-impact resources—designed to help you make a difference in a cost-effective and time-efficient way.
You’ll also find links to past partnerships and proven sponsor strategies that showcase how others have successfully brought financial education to their communities.
The Story Activity Book
Premium Money School Memberships / Co-Branded Gift Coupons
Recognition and Backlinks in Custom Blog
Collaborations and Sponsored Initiatives