Dream Big Read
Empowering Kids to Dream Big and Build Smart Money Habits
The Dream Big Read East Los Angeles is an early-age financial literacy and goal-setting initiative designed to help children develop great money habits and big dreams—starting in kindergarten!
This powerful program equips parents, schools, and community partners with easy-to-use resources, training, and fun learning experiences that make financial education accessible, joyful, and impactful for young learners.
What the Program Offers
The Dream Big Read East LA is giving away:
10,000 FREE storybooks — a $50,000 value!
Access to downloadable activities through Sammy Rabbit’s Money School
Engaging financial education experiences
Author and character appearances
Fun prizes and more!
These resources are designed to make it fun and easy for kids to learn how to save, share, spend smart, and set goals—all while building confidence and imagination.
Who it's for
he initiative targets three key audiences:
Kids in grades K–3
Parents, teachers, and caregivers
Organizations and individuals who support child development, education, and family well-being.
Program Phases
The Dream Big Read East Los Angeles will roll out in three phases:
Pre-Program
Planning, partner enrollment, and community awareness
Program Execution
Delivery of books, activities, and engaging experiences
Post-Program
Summary report and continued access to online resources at Sammy Rabbit’s Money School
Strategy and Inspiration
The Dream Big Read initiative is modeled after several proven programs, including:
University of Maryland’s Parents and Teachers as Wealth Coaches
Walnut Elementary School’s Sammy Rabbit Dream Big Day
Other successful Sammy Rabbit financial literacy events
Collaborators
We’re proud to be working with inspiring partners including:
Sammy Rabbit
Weingart East Los Angeles YMCA
Berlinski Foundation
LemonadeDay.org
Together, we’re building a brighter financial future for our children and communities.
How YOU can get involved
You can participate in several ways:
✅ Receive and share free storybooks and curriculum
✅ Host a Dream Big Read event
✅ Volunteer to read or lead a workshop
✅ Receive free books or digital promotion
✅ Sponsor resources, events, or prizes
✅ Bring the Dream Big Read to your school or neighborhood!
Let’s work together to create a culture of financial confidence and goal setting from an early age.