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Introducing Sammy Rabbit's Let's Get Kids Financially Literate Campaign!

by Team Sammy

The Mission

Get kids financially literate - young kids! Kids ages 3 and up!

Let's do it child by child, household by household, school by school, youth club by youth club, community by community!

Let's get kids exposed to, educated on, and competent with basic money concepts.

Let's get them building "foundational" money habits that will set them up to consistently advance their financial well-being throughout their lives!

Financial well-being means greater financial stability, security, independence, freedom, wealth and wellness. That is what Team Sammy "wants" for kids. It's the essence of our mission. We welcome you to join us!

Start Today!

Begin building kids money knowledge today with a FREE Basic Membership or "low cost" Premium Membership to Sammy Rabbit's online Money School!

We want quality financial literacy education and experiences to be available to everyone. That is why Sammy Rabbit provides FREE Memberships and Scholarship Premium Memberships to the Money School. It also why we provide complimentary virtual, author led financial education experiences for children and workshops for teenagers, young adults, and parents. Contact Sammy to discover more about our financial literacy education programs and resources!

The Problem and 3 Big Challenges

Here is the problem and 3 big challenges related to getting kids financially literate when they are young.

  • Babies and young kids are learning machines.

    They continuously absorb information through sight and sound without a filter. They pick up on verbal and non-verbal cues to begin forming their feelings, attitudes, habits and thinking about everything whether parents want them to or not. Everything, includes money. This is a problem because, whether we aware of it or not, kids are learning about money. Their feelings, thoughts, and habits are being seeded and formed.

  • All of us are imperfect, including parents.

    One thing this means is frequently we are not intentional or conscious of our verbal and non-verbal communications. In other words, often, we are not even aware of what it is we are unintentionally teaching kids to feel and think, particularly about sensitive and nuanced topics like money. The challenge here is to slowly and steadily become more intentional with our money messaging. No surprise, this requires effort and energy.

  • Kids learn from a variety of sources, including advertisers.

    Parents are the primary and the most significant teachers and influencers in kids early lives. However, they are not kids only teachers and influencers.

    Family, friends, and advertisers are as well. Their money messaging, values, and priorities may conflict with your values as well as with effective, time-tested. and proven money management principles.

    It is important to note three characteristics of advertiser communications: (1) their communications are highly intentional and overwhelmingly if not entirely about spending money (2) their messages are consistent and (3) they may be the source of the most messages on one topic day-in and day-out, again - spend your money.

3 Questions Every Parent Should Ask

Three questions every parent should ask when it comes to getting their children financially literate are:

  1. What are kids learning and being taught about money?

    Related questions: Is it what you want? Is it what will help them build a foundation that leads to a lifetime of sustained and growing success? Or, Is it what reliably leads them to the "gimmes" at ages 3 and 4?

  2. What do you want them to learn about money?

  3. Who do you want teaching your kids about money?

    Related question: Who is currently shaping not only what goes into their heads, but their hearts, habits, feelings and attitudes?

The Answer - Take Charge Today

Parents can take charge of their kids money learning process today. Teaching kids the basics of money is not rocket science.

And/or parents can get assistance. This is where Sammy Rabbit and his new online Money School will be helpful.

The School is an easy, fun, and time-efficient strategy to teach kids about money.

Start with a Song or Story

Team Sammy's 20+ years of experience in the field leads us to suggest starting with a song, story, short sentence and/or a deposit into a piggy bank.

Take a listen to a Sammy money song or read a Sammy storybook right now!!! Test them for yourself. Test them with your children and/or students.

Unique, Easy, Fun, Informative

Sammy Rabbit has a one-of-a-kind, "head, heart, and hug" approach to teaching kids about money.

It not only builds kids knowledge and competency at managing money, it builds children's reading, writing, critical thinking, goal-setting skills and more.

So, "do it today:" get kids, families, and communities advancing their financial literacy.

Let's "do it" BEFORE kids habits, mindsets, and feelings drive them into a life of debt, stress, broken dreams and relationships.

Have You Seen the Research?

The research indicates it is imperative that parents, teachers and community leaders take charge of children's financial education immediately, BEFORE others, including advertisers do.

Did you know:

  1. A study by the University of Cambridge found that children's money habits are formed as early as age 7.

    This means the earlier we start teaching kids about money, the more likely they are to develop "great" money habits that will benefit them throughout their lives.

  2. According to a survey by the National Financial Educators Council, young adults who received financial education as children are more likely to save money, have a budget, and invest in the stock market than those who did not receive financial education.

  3. The National Endowment for Financial Education reports that 76% of Americans are living paycheck to paycheck. By teaching children about budgeting, saving, and investing, we can help them avoid falling into this cycle of financial insecurity and set them on the path to long-term financial stability.

It's Never Too Early To Start the Learning Process

You want the best for your children.

By instilling good financial habits at a young age, you set children up for a lifetime of sustained and growing success. That is the kind we like. That is the kind what we want at Sammy Rabbit dot com.

Here is one the secret ingredients to Sammy's Money School.

The School makes it easy for parents, teachers, and community leaders to talk to, teach and shape kids money habits - feelings - and attitudes on a daily basis by providing a wealth and variety of activities that appeal to every learning style!

A Wealth of First Hand Experience

There is a ton to consider and know when it comes to kids and money, like starting the education process early gives kids an advantage.

Sammy Rabbit solves the problem by simplifying the process. He integrates lessons around topics kids are naturally interested in and activities families do regularly.

So, we invite you to take advantage of and leverage the 20+ years of "first hand - in the field experience" we have acquired designing and delivering early age, youth and family financial education resources and programs around the world.

Sammy Rabbit's Strategic Approach

Sammy uses stories, songs, activities, contests and unique programs like his Dream Big Journal to capture kids heads and hearts and teach them the basics of money.

The toe-tapping tune Get in the Habit teaches kids to make a habit of saving money with catchy lyrics like "...from every dollar, save a dime..."

The song Anyone Can Be Rich, encourages kids to grow their wealth by starting the saving and investing process sooner rather than later.

The story Sammy's Big Dream inspires children to think about their dreams and some of the habits and life-skills they will need to make their dreams and goals come true.

Habits and skills like earning money, setting goals, being willing to work for what they want, and not spending more than they make.

Sammyriffic Energy and Enthusiasm

As we hope you can tell, this is a topic we live, breathe and thrive on. It is what we are all about at Sammy Rabbit dot com.

We are HOPPING, hustling and giving everything we have to educate, enrich, empower and elevate the lives and futures of children, families and communities.

That is our mission.

We bring Sammyriffic energy and enthusiasm to everything we do.

So, we warmly invite you to take advantage of Sammy Rabbit's a FREE -NO CHARGE membership offer today. Let's get kids financially literate!

A Big Bonus Benefit

AND, guess what? Do not be surprised if in the process of talking to and teaching kids about "great" money habits, parent's, teacher's, and community leader's advance their personal finance knowledge and practices as well. When you teach kids about money, it helps everyone!

Let's Shape the Future for Generations to Come

Teaching children about money at an early age is crucial for their future financial success.

So, HOP on board Sammy Rabbit's campaign to raise and get kids financially literate.

Let's give our children the tools they need to achieve their dreams and build bright futures.

Together, we can make a real difference in the lives of our children and the world they will inherit.

Have a #Sammyriffic day!

You're Invited! How You Can Help

  1. Give custom, co-branded Sammy Rabbit story and activity books to kids, schools, nonprofits in your local community and/or network!

  2. Collaborate and partner with Sammy on "1" project in 2024:

    See Menu of Ideas or suggest your own.

Contact Sammy to explore more options.

Inclusive Family Financial Wellness

IF inclusive family-centered financial wellness and/or early age family financial literacy are a priority for you or your enterprise, let's talk.

We have resources and strategies for every budget, including Membership plans to help you exceed your objectives:

  • FREE, NO-COST

  • Premium and low cost

  • Family

  • Group

  • Employer

  • Sponsored

  • Discounted

  • Sammy Rabbit Scholarship

Sammy Rabbit want kids, families, and communities to have access to high quality financial education resources. Let us know how Sammy is doing. We welcome feedback, suggestions and of course patronage that allows us to sustain and grow the Sammy Rabbit mission!