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Moms. Dads. Have you had this talk with your kids yet?

by Team Sammy

Moms, Dads - Have the Talk
Moms, Dads - Have you had this talk with your kids yet? Not the birds. Not the bees. The money talk?

Studies indicate it can be harder for parents to talk to kids about money than sex. The dad and daughter video above demonstrates it does not have to be. In fact, talking to kids about money can be as easy as 1, 2, 3. Here is how to do it.

Step 1. Start With a Story
The talk can start with a story like Sammy's Big Dream.

Step 2. Ask a Few Questions
Then pose a few questions to your child.

Focus first on what your child wants. Then follow with things they need to do to get what they want.

Ask them questions like:

-What's your big dream - what do you want, really want?
-What are you willing to do to achieve your big dream?
-Are you willing to work or study regularly to make your big dream come true?
-Are you willing to get in the habit of saving money to make your big dream come true?
-Would you be willing to wait and say no other things you may want?
-Would you be willing to set goals and map out a strategy to accomplish those goals to make your dream come true?

Step 3. Do an Activity
Have your child do an activity like an art or craft.

You might have them:
-Draw a picture or a poster about their dream
-Create and decorate their own personal dream bank and savings jar.

Take one action today! Share this blog. Write your own blog. Read a child a Sammy story!

Have Fun
Moms, Dads - these are just a few fun options to get your child's financial education process started and get them thinking more purposefully about how to make good personal finance choices.

Sammy Rabbit's Goal
Sammy Rabbit's goal is to make it easy for anyone to replicate experiences like the one in the video above and those below.

We welcome you to test Sammy resources.
Then, we encourage you to leverage his resources to grow and scale your impact in the lives of kids, families, and your community.


See additional user feedback and experiences below.

Have your audience visiting and thinking about you repeatedly with a Sammy Rabbit Resource Hub! Turnkey. Co-Branding. Stories. Songs. Activities. And More.

User Experiences and Feedback

Here is a sampling of user experiences - Sammy Rabbit Dream Big Financial Education resources.

In Home: Parent Child Experiences
Michael Morton, Dad and Daughter, Harvard, MA
Nick Bradfield: Father and son, Cary, NC
Abby Kovach: Mother and daughter, Denver, CO

In School and After School: Led by Community Leaders
Malabar Elementary School. Rosa Overstreet, Los Angeles, CA
St. John Lutheran School Berlin, Wisconsin, Amy Vetrone, Financial Educator
Walnut Elementary School, Baldwin Park, CA
Huntington Elementary School. Cedric Turner. Empower Yourself, Brockton, MA
Did You See What Marine Veteran Nick Bradfield Did? Cary, NC
Alana Golden, California Department of Financial Institutions, Sacramento, CA
Patrina Dixon and United Way Women's Leadership Council, Hartford, CT
Money Smart 101, Philadelphia, PA
Oklahoma State University, Stillwater, OK
Naval Air Station, Jacksonville, FL

Author Led Experiences
YMCA and East Los Angeles College, Los Angeles, CA
Peterson Air Force Base, Colorado Springs, CO
Air Force Aid Society, Arlington, VA
El Monte Promise Foundation, El Monte, CA
University of Maryland Cooperative Extension, Salisbury, MD

Media Reviews
Fox: Good Day Columbus: Krista Cavalieri
Financial Advisor Magazine: Children Form Financial Behaviors By 7
Kiplinger: Janet Bodnar, Editor. Kids and Money Author

Enroll 1 Child, Class or School Today!
Have your audience visiting and thinking about you repeatedly with a Sammy Rabbit Resource Hub! Turnkey. Co-Branding. Stories. Songs. Activities. And More.

Share your story and childhood money memories with Sammy Rabbit and his global audience. Receive valuable exposure. Raise awareness for financial literacy education.

Be featured in one of Sammy’s Interview Series on childhood money memories. Be a guest blogger. Have your book or enterprise highlighted.

Contact Sammy to learn more.

If you have questions, suggestions or would like learn more about Sammy Rabbit and his mission to teach kids great money habits and other important life skills, contact us!

CLICK to contact Sammy via our website contact form; or

email us at:

Have a Sammyriffic day!